Mot-clé : SDL Tridion

Club Med, Voyages-sncf.com, Le Figaro et Houra.fr : innover grâce au mobile

22 juin 2011
Club Med, Voyages-sncf.com, Le Figaro et Houra.fr : innover grâce au mobile

L’avènement des smartphones révolutionne les modes de consommation. Consulter, échanger, interagir, s’informer,…

Marketing mobile : 15 millions de mobinautes à séduire ! – SDL Tridion

14 juin 2011
Marketing mobile : 15 millions de mobinautes à séduire ! – SDL Tridion

La mobilité explose. L’iPhone a ouvert la voie à une nouvelle forme…

Table Ronde : Quand le mobile révolutionne vos stratégies marketing

14 juin 2011
Table Ronde : Quand le mobile révolutionne vos stratégies marketing

L’usage des smartphones révolutionne l’expérience client. Avec déjà 15 millions de mobinautes…

Charal, Meetic, Lapeyre & Solly Azar : l’ère du multicanal ROI

16 mai 2011
Charal, Meetic, Lapeyre & Solly Azar : l’ère du multicanal ROI

Avec la multiplication des canaux de communication, les directions marketing réinventent leur…

Marketing cross-channel les clés d’une communication homogène – SDL

02 mai 2011
Marketing cross-channel les clés d’une communication homogène – SDL

Ce livre blanc s’adresse aux professionnels du marketing qui souhaitent intégrer à…

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